New TV Ad Attacks Perry, TCEQ


Dallas-based Downwinders at Risk announced a $150,000 TV ad campaign this morning. The targets: Rick Perry, TCEQ, and major Metroplex polluter TXI. Downwinders celebrated in July when TXI announced that it was shuttering four of its five hazardous-waste kilns in Midlothian.

But in August TXI asked the state environmental agency for permission to ramp-up pollution and “burn seven new kinds of waste in its massive kiln in Midlothian, including plastic garbage and car interiors that could contain metals, PCBs and asbestos,” according to a Downwinders press release.

Jim Schermbeck, the director of Downwinders, calls TCEQ an “active co-conspirator in keeping the true public health and environmental impacts of TXI’s changes from any public review.”

The TV ad is certainly harsh. It calls TCEQ the “worst in America” and ends with this line: “Rick Perry’s environmental policy: It’s enough to make you sick.”

What do you think of the ad?