Lights, Cameras, Mayhem!
The national media invades El Pasoand gets the story wrong.
Melissa del Bosque | April 17, 2009 | Features
On March 25, CNNâs Anderson Cooper 360° rolled into El Paso to report on Mexican drug-cartel violence. Cooper was one more in a recent wave of national news heavy hitters to parachute in, scare the pants off millions of viewers, then jet off to the next headline destination.
Dressed in military green, Cooper furrowed his brow and squinted solemnly into the camera as the lights of the international border checkpoint glimmered behind him. Guest Fred Burton, identified as a terrorism and security expert with Stratfor Global Intelligence, was beamed in from a studio in Austin to paint a menacing picture of Mexican cartels invading U.S. city streets. âItâs just a matter of time before it really spills over into the United States unless we shore up the border as best we can,â Burton warned.
By God, theyâre coming to your neighborhood! Looking at another live feed from El Paso, listening to the breathless reports of violence and âexpertâ analysis about âspillover,â viewers could only assume that the city in which Cooper stood was under imminent assault.
Thatâs the reality these days for El Pasoans. Or rather, itâs the twisted perception created by border-warrior politicians and national news media, and foisted on Juarezâs relatively peaceful sister city. For El Pasoans and residents of nearby border towns, it might all be a mere oddityâmaybe even worth a chuckleâif it didnât mean the construction of 18-foot border walls, blustery talk about National Guard troop surges, and new resources for the disastrous war on drugs. While âtroop surge,â âborder wall,â and âdrug warâ might sound irresistibly sexy to politicians and pundits, itâs border residents who have to live with the fences and tanks and consequences.
The truth differs wildly from the perception. Certainly, El Pasoâs symbiotic relationship with Juarez has been disrupted by the explosion of drug violence south of the border, which began to tick up in January 2008. But itâs not the kind of disruption brought to you by CNN, Fox, and the rest of the media pack.
The real impact of the ongoing tragedy in Juarez is felt by El Pasoans in more indirect and personal ways. While the brutality across the river has not caused a wave of kidnappings and murders in El Paso, folks do feel its effects every day. Families are divided. El Pasoans can no longer visit their friends, relatives, doctors or dentists in Juarez. Businesses on both sides suffer. The stories are legion: The high-school student who canât visit her beloved, 105-year-old grandmother because her parents donât want to risk her safety. The young Juarez woman who worries that her El Paso friends and relatives wonât be able to attend her wedding. And the many families mourning loved ones lost on the other side of the Rio Grande.
All too often the nightly news portrays Juarez and El Paso as one and the same, with the U.S. city symbolizing the perils of that new buzzword: spillover. Night after night, TV spin-meisters, retired generals, terror analysts and politicians rage on about spillover violence. They call Mexico a âfailed stateâ and argue for militarizing the border. No wonder Americans are scared. No wonder El Pasoans feel doubly besieged.
Consider this gem from former counterterrorism czar Richard Clarke, now a consultant for ABC News, commenting on Juarez: âThere is in fact an insurgency on both sides of the American-Mexican border, and itâs stepped up a lot in the last several years because the Bush administration ignored it and put its focus on Iraq.â
After weeks of hearing the war drums beat louder and louder, Sito Negron, editor of El Pasoâs online daily news journal, Newspaper Tree, recently decided heâd had enough. An insurgency on both sides? he thought, listening to Clarkeâs prime-time pronouncement. Are you kidding me?
According to the FBI, more than 1,600 people were killed by cartel violence in Juarez in 2008. El Paso, a city of 755,000, recorded just 18 murders last year. Laredo had 11; Brownsville and McAllen had three and nine, respectively. By comparison, Washington, D.C., with a population smaller than El Pasoâs, had 186 homicides in 2008.
A native El Pasoan, Negron was fed up with national media feeding the frenzy to militarize his hometown. He published an opinion piece on Newspaper Tree titled, âWho are you idiots, and why are you on national television talking about the border? An open letter to U.S. media":
Get this straight. The violence is not âspilling over the borderâ into the U.S. No, every time you say that, whether you mean to or not, youâre conjuring up images of crazed Mexicans crossing the border to burn Columbus, and you have it backwards. It spilled over from the U.S. into Mexico and Latin America long ago. ... [F]or the past 20 years, weâve been slowly turning the border into a militarized zone, so letâs not say there isnât violence associated with both sides of the drug trade and the Drug War. We could say that weâre now sharing the violence to a higher degree, an important distinction from the simple-minded terminology of âspilling over.â
âIâm happy that the border is an important place,â Negron said a few days after writing the piece. âBut Iâm not happy about the context in which they place it. Iâm generally a little more mainstream, but I got a bit loose with the editorial because I was ticked off.â
Other El Pasoans share his pique. Negronâs piece generated several dozen comments, mostly along this line: â[C]ongratulations on hitting the nail on the head. I am so tired of hearing so-called pundits speak about the border without being here and experiencing it for themselves.â
Negron cops to his own role in whipping up the frenzy. In January he penned an article for Texas Monthly called âBaghdad, Mexico,â comparing the carnage in Juarez to the insurgent violence in Iraq. He wishes he hadnât made the comparison, he says, because it helped fan the blaze of overheated news coverage.
âI regret using the word âBaghdadâ because people from elsewhere who donât know much about the border or Mexico see that word and think, âWe better send the military down there,ââ Negron says. âThe border becomes a backdrop for the nationâs fears and anxieties instead of a place where real people live.â
In late March, constituents criticized El Paso Mayor John Cook for missing a civic forum on the cityâs east side. Cook couldnât make it because he was being interviewed by BBC anchor Katty Kay. The BBC, Kay said, had information that drug violence had spilled into El Paso.
Cook was eager to set the record straight. Heâs had plenty of practice lately, with national and international media frequently asking him about the situation in Juarez and in his own city. âIâll speak with them and tell them there hasnât been any spillover of violence into El Paso,â he says, âand then they will turn around and report that there is. Mostly I feel like Iâve wasted my time.â
Heâs not the only border mayor who feels that frustration. In March, McAllen Mayor Richard Cortez got into an on-air tussle with CNN anchor Don Lemon. With archival footage of masked soldiers and body bags in Sinaloa, Mexicoâ960 miles from McAllenârolling in the background, Lemon informed Cortez what was happening in his city.
âI think itâs pretty close to a crisis, wouldnât you agree?â Lemon asked.
âThe crisis is in Mexico,â Cortez replied. âIt has not spilled over, Don, to mineâto our city.â
âYes, I know you say that. I know you say that it hasnât,â Lemon said. âSince youâre the mayor of the city, you have to put the best foot forward. I know your city is affected, but you have to put a good face on it.â
âIâm not putting my head in the sand,â Cortez insisted. âIâm just reporting to you as accurately as I can what has happened.â
Itâs not that border mayors like Cook and Cortez arenât deeply concerned. Even before the violence began to spike in Juarez last year, they had been asking Congress for more checkpoints to search for guns and cash heading south, and for more customs officials at U.S. ports of entry to stop drugs heading north. The U.S. Government Accountability Office found that ports of entry need an additional $4.8 billion in infrastructure and 4,000 more agents to handle the flow of cars and trade. Border mayors and residents are all for that. They just donât want their towns to be militarized. Skewed reports of spillover, they fear, are making that inevitable.
When folks around El Paso and McAllen hear rhetoric about sending troops to the border, they canât help remembering what happened in Redford, four hours east of El Paso, in 1997. With drug trafficking having been declared a âthreat to national security,â thousands of soldiers were dispatched to the border. Residentsâ worst fears were realized when 18-year-old Esequiel Hernandez was shot and killed by a Marine while tending his familyâs herd of goats 100 yards from his home. Hernandez was the first American killed by U.S. military forces on native soil since the Kent State massacre in 1970. The Marine who shot him was not charged with murder, though the federal government eventually paid the Hernandez family $1.9 million to settle a wrongful death claim.
Shortly after Hernandezâs death, military operations along the border were suspended. Almost a decade later, from June 2006 to July 2008, 6,000 National Guardsmen were sent to the border as part of Operation Jump Start. This time they were assisting Border Patrol officers with technical, logistical, and administrative work to free up the patrol to focus on detaining more illegal immigrants. Eagle Pass Mayor Chad Foster says the National Guard troops in his area spent most of those two years parked outside the city in Humvees, dressed in camo fatigues. âI came back from a trip and thought, âMy God, what happened while I was away?ââ he recalls. This time, at least, there were no murdersâjust a couple of bored soldiers who got into trouble for shooting off rounds on the outskirts of town one night.
Tired of living under virtual house arrest, mayors, county judges and business leaders formed the Texas Border Coalition in 2006, the first year of Operation Jump Start. The coalition has tried ever since to educate state and federal policymakers about what U.S. border towns are really experiencing and what they really need. Theyâve spent a lot of time pleading their case in Washington. Itâs been uphill all the way.
The coalition fought the 18-foot steel wall through their communities. Growing desperate as the wall went up, they hired the well-known lobbying firm Via Novo, run by former Bush staffers Matthew Dowd and Tucker Askew, to try to get Congressâ ear. âI donât know if we wasted our time and money,â Cook says. âThey built the damn thing anyway.â
Now the coalition is trying to fend off calls for another National Guard âsurgeâ along the border. Itâs not easy, with fear-mongering about drug violence, spillover, and terror threats again reaching fever pitch. In a March 7 article in The Hill, a daily newspaper about congressional politics, Republican Congressman Trent Franks of Arizona served up a vintage sampling of runaway rhetoric about Mexican drug cartels. âWhen you have ... gangs and they have loose ties with al- Qaida, and then you have Iran not too far away from building a nuclear capability, nuclear terrorism may not be far off.â
In February, Gov. Rick Perry flew to Washington to request that 1,000 National Guardsmen (along with six helicopters with infrared radar) be sent to the Texas-Mexico border. In a subsequent congressional hearing, Homeland Security Secretary Janet Napolitano said she looked forward to speaking with Perry. It wasnât all bad news for the Border Coalition, as Napolitano added, âWe do not want to militarize the border.â
One problem, Cook says, is that Washington politicians and national media âdonât know how Mexico positively impacts our regionââincluding the billions in legal trade across the border. âTypically what happens in Washington is that they listen to you, and it sounds like you are getting through to them. Then you leave, and they do whatever it is they planned to do anyway.â
Distorted perceptions of border communities can also stifle local debate. In January, El Paso City Council member Beto OâRourke found himself in a media storm after he added an amendment to a resolution expressing solidarity with the besieged citizens of Juarez. The resolution had some âgood, common sense policy recommendations about interdicting more guns heading south,â OâRourke says. But he felt it needed to say more about the underlying causes of the violence. So he added language, approved unanimously by the council, calling for an âhonest, open debate on ending the prohibition of narcotics.â
âI couldnât in good conscience vote for something that wouldnât be meaningful,â OâRourke says. âWe needed to also focus on the demand side of the problem.â
The day after the resolution passed, national headlines screeched: âCity Council Wants to Legalize Drugs.â For the next two weeks, OâRourke fielded media calls from all over. He found himself patiently explaining to reporter after reporter, âNo, I am not a drug pusher,â and âYes, I think the war on drugs is a failure.â
At the height of the brouhaha, OâRourke got a call from Congressman Silvestre Reyes, a Democrat who has represented El Paso for 12 years. Mayor Cook, a believer in current U.S. drug policy, had already vetoed the council resolution. OâRourke says he had the six votes needed to override the veto, and he was planning to bring up the amendment again at the next council meeting.
âThe congressman told me in no uncertain terms, âStop what you are doing,' â O'Rourke says. âIf you continue with this, you are going to jeopardize funding that I could otherwise secure for this region.ââ
Reyes and five state representatives also sent stern letters to the council members demanding that they drop the debate. Their message had its desired effect. After a spirited defense of his amendment, OâRourke lost by two votes.
Reyes did not respond to requests for comment from the Observer. Back in January, however, he told the Huffington Post what had riled him up. Members of Congress had approached Reyes, chair of the House Intelligence Committee, after seeing the reports about El Paso wanting to legalize drugs. âThe publicity that was generated last week,â Reyes told the HuffPo, âmade it seem that the resolution was calling on Congress to legalize drugs.â Reyes noted that he knew that was not the councilâs intent. But, he said, âthat was the perception up here, and a number of members [of Congress] bought it to my attention and asked me directly, âWhat gives with your city council? Why are you wanting to legalize drugs?ââ
A few weeks after the flap, OâRourke sits at a table in his office, which overlooks downtown El Paso and Juarez, recounting his conversation with Reyes. The Mexican city of 1.5 million spreads south as far as the eye can see. âHe told me, âMy colleagues say that you want to legalize drugs.â I said, âCongressman, you should tell them thatâs not what we are saying.â But he says, âWell, that is the perception.ââ
OâRourke sits back in his chair. âWell,â he recalls telling Reyes, âthen you need to do a better job of presenting our perspective here about whatâs really going on.â
The same disconnect between reality and perception, OâRourke says, has derailed meaningful debate about immigration reform. âFor the past two years, weâve been told that Mexicans are smuggling terrorists, taking our jobs, and selling us drugs, and that we are being invaded,â OâRourke says. âAnd it worked. It totally freaked people out, and they reacted emotionally to an issue that I think could be solved rationally.â
If OâRourkeâs amendment had passed, he says, El Paso City Council members âcould have gone to McAllen, Laredo, or San Diego and said, âLetâs join in common cause and petition the federal government to really look at the demand side of our drug problem.ââ
He wonât stop trying. OâRourke wants to organize a national conference in El Paso on U.S. drug policy. âWe are ground zero in the drug warâthis is it,â OâRourke says. âWe are disproportionately affected by any U.S. policy that deals with Mexico, whether itâs immigration or, in this case, drug policy. We should be the ones framing this and informing the policymakers at the national levelânot Lou Dobbs or people in D.C. or other parts of the country. Because the reality is that Mexico scares them, the border scares them, and military interdiction seems to make perfect sense to them.â
Long after the latest news invasion pulls out of El Paso, folks along the border will still be dealing with a broken immigration system and the misguided policies spawned by political opportunism and media myths.
âAnderson Cooper is a nice guy,â says Sito Negron of Newspaper Tree, âbut I realized in speaking with him that he doesnât know a whole lot about the border. Itâs not a critique of him, but he doesnât spend a lot of time here.â
Who does spend a lot of time here, besides the local media? âNobody does,â Negron says. There are a few exceptions, he says, counting them off quickly: Sam Quinones does some border work for The Los Angeles Times. The Dallas Morning News has Alfredo Corchado, a former El Pasoan, reporting from Mexico City. John Burnett reports from the border for National Public Radio. The rest of the media parachutes in when a story like the violence in Juarez heats up.
Local reporters and officials occasionally have a chance to give a national audience a window into whatâs actually happening. But the story they have to tell is complicated and nuanced. It canât compete, in the American imagination, with daily tirades from the likes of CNNâs Dobbs and Fox Newsâ Bill OâReilly. Dobbs has been especially avid and persistent in calling for armed troops on the border. In a recent newscast, he had this advice for President Barack Obama: âBring home the troops from Okinawa, Afghanistan, Iraq ... and bring them here to secure our border and stop the flow of illegal immigrants, drugs and terrorists.â
Martin Bartlett, an El Paso TV reporter, recently was invited to talk on CNN about violence in Juarez. Bartlett has been reporting from Juarez for more than a year. During his interview, CNN anchor Kyra Phillips stood in front of a giant projection of the Mexican flag with the words âMexican Violenceâ and the image of an AK-47 splashed across it. Phillips informed Bartlett that the military troop buildup had been successful in Juarez. Didnât it make sense to have a troop buildup on the U.S. side as well?
âActually, folks here are unwilling to see U.S. troops along the border,â Bartlett told her. âThey are disinterested in the full militarization of the border.â
Bartlett didnât have time during his three minutes to explain the history of militarization on the border, or elaborate on why residents donât want National Guard troops in their towns. He did say that law-enforcement officials had seen some âspilloverâ on the U.S. side, which he described as an increase in petty crime linked to drug activity. He didnât explain what he meant by âpetty crime.â But it was enough for CNN to run with the headline, âMexican drug war spills over.â
Javier Sambrano, the public information officer for the El Paso Police Department, says there has been no increase in petty crime over the last year. âWe havenât seen anything out of the ordinary, and there hasnât been any change in the crime stats,â Sambrano says. The biggest side effect from violence in Juarez, Sambrano says, has been a handful of Mexican nationals transported to El Pasoâs Thomason Hospital with gunshot wounds.
In a July El Paso Times story, Thomason Hospital CEO Jim Valenti said 22 victims of cartel violence in Juarez had been admitted to the hospital so far in 2008. Some of them were Juarez police officers who had been involved in gunfights with cartel members. The police department provided security for hospital staff concerned that cartel members might show up at the hospital to execute the officers.
âThe issue of spillover is a very sensitive and emotional issue here in El Paso,â says David Cuthbertson, the FBIâs special agent in charge of the local office. Council Member OâRourke says even residents are confused about what constitutes spillover. âThere is also a war of facts and information,â he says. OâRourke, for one, believes that there are more kidnappings in El Paso than are reported to the FBI or local police. âThe real number we donât know,â he says, âbecause the kidnappings are resolved with the agreement on the victimsâ part that they wonât say anything to the authorities.â
While El Pasoans argue over semantics and statistics, residents in Juarez fight for their lives as innocent bystanders in a battle over who will sell cocaine and marijuana to the worldâs biggest drug consumer. The Obama administration appears to be looking at the problem from a fresh perspective, shifting U.S. policy to focus more on the promotion of substance-abuse treatment and prevention, and less on the drug war. During her March visit to Mexico, Secretary of State Hillary Clinton said that battling cartel violence should be a shared responsibility and emphasized that America needs to curb its demand for illegal drugs. Thatâs a decidedly different political tack from the Bush years, when all the talk was about bigger walls, increased firepower, and Mexicoâs responsibility for the problem. Other high-level administration officials have been dispatched to Mexico with messages similar to Clinton's, including Homeland Security Secretary Napolitano and Attorney General Eric Holder.
This new approach risks sounding âsoftâ to Americans fed a steady media diet of border mayhem and spillover. âWhat we have is a failure to communicate,â Negron says. Americans âdonât have a clue about Mexico, and El Paso becomes the stage for the latest thing that everyone should be afraid of.â
Still, Negron tries to look at the bright side. âAt least CNN sent Anderson Cooper to El Paso,â he says, âand not Lou Dobbs.â
Investigative reporting for this article was supported, in part, by a grant from the Open Society Institute.
What did you think?
Do you subscribe?
If you enjoyed this article and are not a subscriber, we hope you’ll become one. Support independent progressive journalism—subscribe today!





















